Results that speak for themselves.
Selected campaigns for brands that want to authentically reach the sport and football audience. Every campaign starts with the same question: which creators actually reach your audience, and how do we prove it with numbers.
A leading neobroker bets on a reactive creator campaign for the 2026 World Cup
For the 2026 World Cup, we set up a campaign with a leading neobroker that reached the right audience at exactly the right moment. We selected four suitable football creators, briefed them, and ran content across Instagram, TikTok and YouTube, including all BaFin-relevant approvals and disclosure requirements. Result: over 4.3 million views from 39 content pieces, mostly published reactively as the tournament unfolded.
A leading neobroker reaches over 600,000 users with its retirement savings campaign
For the launch of a retirement savings product, a leading neobroker commissioned us for a three-part story campaign: kickoff, reminder, and a giveaway for a national team jersey, tied to a partnership in amateur football. Four football creators ran the format over three weeks, fully briefed and approved in line with BaFin requirements. Result: over 600,000 story views across 15 story sequences.
SOCCERBEAT positions itself with PANA as a destination for the 2026 World Cup
SOCCERBEAT wanted to position its own venue in the Frankfurt area as a destination for the 2026 World Cup, with digital visibility reaching beyond the venue itself. David Rau and Benjamin Zeisel filmed on site: venue introduction, challenge formats, and a dedicated giveaway for a SOCCERBEAT evening in the VIP lounge. After feedback from SOCCERBEAT, we expanded the scope during the campaign from 5 to 13 content pieces, without changing the fee. Result: over 140,000 views and over 130 giveaway entries.
German Football Museum reaches over 100,000 people with a single creator
For the SUPERHEROES special exhibition at the German Football Museum in Dortmund, David Rau visited the exhibition and connected it to the exhibits of Florian Wirtz and Jamal Musiala. We conceived, approved and published three short videos for Instagram, TikTok and YouTube, plus two story slides with a direct ticket shop link. Result: >100,000 reach with a single creator.
Frequently Asked Questions
Yes, that's one of several options. We work around the client's preference and try to find a solution that works well for everyone.
Among others, a major neobank, the German Football Museum, and SOCCERBEAT.
Yes, our 2026 World Cup campaign was a reactive campaign that we took from idea to rollout within a few weeks.
After every campaign, we deliver transparent reporting on reach, engagement, goal achievement, and many other relevant KPIs.
We adjust the scope if it makes the campaign better. With SOCCERBEAT, we expanded from 5 to 13 content pieces during the campaign after a conversation.