Careers

Join one of the leading sport creator agencies in the DACH region.

We're looking for talent to shape the future of creator marketing in sport with us. Ambitious, hands-on, and with a real passion for football.

Not a typical agency

We know the scene from the inside.

PANA grew out of the football creator scene, not out of a conference room. We know how content works in this niche because we're right in the middle of it.

For brands like a major neobank, the German Football Museum and SOCCERBEAT, we've run creator campaigns from strategy to reporting.

That's exactly why we deliver results.

What sets PANA apart

01

Scene insiders

We're part of the football creator scene ourselves and know the relevant faces, formats and trends firsthand.

02

Data-driven

Every selection and every campaign is built on data, not gut feeling. Reach and performance are measurable.

03

Full Service

From strategy through creator matching to reporting: all from a single source, one point of contact, full accountability.

04

Curated roster

We work with a handpicked network of sport creators, quality and authenticity over volume.

05

Compliance-safe

We keep approvals, disclosure rules and legal requirements in check, so your campaign runs cleanly.

06

Measurable reach

We work with measurable KPIs and transparent reporting after every campaign wave.

What awaits you at PANA

Pure agency setup

No in-house brand, you work across many exciting clients in sport.

Diverse brands & scene

From neobanks to football museums, different brands, audiences and campaigns.

Direct impact

Your work has a visible effect on our clients' reach, performance and growth.

Real budgets

Meaningful campaign budgets and clear, measurable performance KPIs.

Remote-first

You work fully remote, with flexible hours and regular exchange within the team.

Growth path

Your role grows with you: more responsibility, more strategy, up to leading your own team.

Open positions

Currently 3 open positions

Mandatory internship: flexible length · Voluntary internship: up to 3 months · Working student possible in special cases

You don't just want to watch an agency grow, you want to help build it? You want to work directly with the founders on the topics that will shape PANA's next phase, with no layers in between? Then this is your role. As a Founders Associate, you work at the intersection of strategy, client management and internal operations, and see the results of your work in real campaigns and in the agency's day-to-day.

Your responsibilities

  • You work closely with the founders on strategic projects, from first idea to execution, whether new client acquisition, process building, or reporting.
  • You support the management of existing clients and think through campaigns both operationally and strategically.
  • You help build internal processes and tools, for example around our creator database, reporting templates, or automation with AI tools.
  • You prepare decision-making materials, from market analyses to competitive comparisons in sport marketing.

Your profile

  • Currently enrolled in a degree program, for example business, media, sport management, or a related field
  • Early experience in a fast-paced environment is a plus, start-up, agency, or similar, but not a must
  • Structured, independent way of working and a desire to take ownership rather than wait for instructions
  • Confident with digital tools, interest in AI-assisted ways of working, and enthusiasm for sport and the creator scene
Apply now

Mandatory internship: flexible length · Voluntary internship: up to 3 months · Working student possible in special cases

You don't just want to collect contacts, you want to win real clients for PANA? As part of the Business Development team, you bring new brands on board and keep our pipeline in shape, from first research to signed deal.

Your responsibilities

  • Finding brands & leads: you research which brands could be a good fit for us next, and find the right contacts in marketing.
  • Keeping our pipeline running: you maintain HubSpot so it's always clear where each deal stands, no guessing, no chaos.
  • Outreach that lands: you help write first-contact emails and LinkedIn messages that actually get read.
  • Pitches that convince: you build pitch decks and proposals independently and help prepare client meetings.

Your profile

  • You think entrepreneurially, work with ownership, and want to genuinely move things forward, not just process them.
  • You communicate clearly and persuasively, in German and English, internally and externally.
  • You're confident with PowerPoint and know how to present content so it lands.
  • You're interested in sport marketing, the creator economy, and how brand partnerships really work.
Apply now

Mandatory internship: flexible length · Voluntary internship: up to 3 months · Working student possible in special cases

You don't just want to learn marketing in theory, but work on real campaigns for brands like a major neobank? With us, you won't just cover one area of marketing, you'll get exposure to several: creator and influencer marketing, content and social media, campaign management. You help decide where your focus should be.

Your responsibilities

  • Creator & influencer marketing: you support creator research, matching, and communication with our network.
  • Content & social media: you help brief, approve and monitor campaign content across Instagram, TikTok and YouTube.
  • Campaign management: you support campaigns from idea to reporting and take on your own sub-tasks.
  • Market & trend research: you keep an eye on the sport and creator scene and bring new formats and potential brands to the table.

Your profile

  • Enthusiasm for football, social media and creator culture
  • Structured, independent and reliable way of working
  • Confident using Instagram, TikTok & co.
  • Very good German, good English is a plus
Apply now

Speculative application

No matching role? Reach out anyway. We're always looking for great people for the scene.

Application

Apply now

Whether for an open role or speculatively, send us your details and we'll get back to you.

Or reach us by email: hallo@pana-agency.de

FAQ

Frequently Asked Questions

Simply through our application form further down this page, with your name, email and a few lines about you. We get back to you within a few business days.

No. More important than prior experience is real enthusiasm for football, social media and creator culture, plus a structured, independent way of working.

Yes, you work fully remote. A fixed location isn't required, team collaboration runs through regular calls.

Yes, if it's a good fit, we're happy to develop internships further into a working student role or a permanent position.

We regularly bring on new people, but we care about a good fit. Feel free to reach out proactively even without a matching job listing.

For a mandatory internship as part of your studies or training, the length is flexible. We offer voluntary internships for up to 3 months.